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Why Kinetiq is Becoming the Go-To DeFi Platform for Startups

Why Kinetiq is Becoming the Go-To DeFi Platform for Startups

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Why Kinetiq is Becoming the Go-To DeFi Platform for Startups

Kinetiq is on fire. Its Total Value Locked (TVL) has surged from $458 million to a staggering $2.1 billion in a very short time. Users are flocking to it, and they’re not just interested in the standard financial gains. Many are excited about the points program, which allows participants to earn rewards that could boost their earnings and engagement levels. But what’s really happening here? Let's break it down.

Kinetiq’s TVL Rockets Up

The increase in Kinetiq's TVL is astonishing. Starting with a base of around $458 million, it quickly shot up to $2.1 billion in a matter of weeks. This isn’t solely due to a 20% price jump in HYPE tokens; there have been significant raw deposit contributions. The stake in HYPE tokens has also jumped from under 10 million to almost 40 million, proving that there is a lot of interest in this platform. This trend isn’t isolated; it reflects a growing desire among users for platforms that offer transparency and good returns.

What’s Driving the Interest

The points program introduced in mid-July is a major game changer. Users can earn points from staking that could lead to token allocations. One user described it as an opportunity to be part of a growing DeFi community. Many others are hoping for Kinetiq token airdrops, which further fuels interest. The potential for double yield returns also makes this program very attractive.

Kinetiq's ecosystem is expanding at a fast pace, and Hyperliquid is emerging as a significant player in DeFi. By allowing users to earn both staking rewards and program points, Hyperliquid is solidifying its position in the space. This balance of yield opportunities and a points structure sets Kinetiq apart from its peers.

The Regulatory Shadow

Of course, the rapid rise of platforms like Kinetiq is not without its challenges. The decentralized nature of many DeFi systems places them in a regulatory grey zone. Some DeFi projects might be deemed securities, which could lead to compliance hurdles that many currently lack clarity on. This uncertainty could have chilling effects on institutional investment and innovation.

The pseudo-anonymous nature of many DeFi transactions can also facilitate money laundering and fraud, complicating anti-money laundering (AML) efforts. The lack of centralized oversight leaves users vulnerable to hacks, scams, and market manipulation. The intricate design of DeFi products only heightens these risks, posing significant challenges to regulators who are trying to protect consumers and maintain financial stability.

Crypto Payroll: Why It Matters

As Kinetiq continues its rise, crypto payroll solutions become more relevant. Startups could use Kinetiq’s points program to pay employees, allowing them to earn staking rewards and points as part of their paycheck. This could enhance capital efficiency and user engagement, further aligning with the trend of companies paying salaries in crypto.

A crypto payroll system would streamline payments, enabling faster, cheaper, and transparent transactions without intermediaries. By allowing employees to receive part of their salary in crypto that automatically stakes or participates in reward programs, companies could boost their employees’ earnings beyond the standard salary. This would promote financial inclusion and align with the growing trend of stablecoin salaries, particularly in countries confronting economic instability.

What Lies Ahead for DeFi

Kinetiq’s rapid rise highlights the current strategies dominating decentralized finance. Value propositions that focus on accessibility and potential rewards resonate with users. However, the sustainability of platforms like Kinetiq will depend on how well they can manage systemic risks, regulatory clarity, and governance to avoid speculative bubbles and maintain investor trust.

As users flock to platforms that offer enticing prospects, the focus remains on transparent and rewarding models. The soaring TVL and rising HYPE staking reflect a committed user base. Understanding the mechanisms behind Kinetiq’s ascension reveals broader trends in decentralized finance, showcasing the potential for DeFi ecosystems to reshape financial landscapes.

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Last updated
September 11, 2025

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